Aetherwing Launch (Featured)
The Aetherwing rebrand marks the beginning of a new competitive chapter across the Kmart Cup Series, NRRS Town Fair Cup, UARL, and iRacing.
Aetherwing eMotorsports is officially live.
After running as BellSouth eMotorsports, the team has rebranded with a refreshed identity, expanded roster, and a more esports-driven direction across every league we compete in.
The Aetherwing era places a bigger focus on:
Consistent branding across Kmart Cup, NRRS, UARL, and iRacing
Unique, story-driven liveries for every major event
A more structured, professional approach to results, stats, and media
This is the foundation of everything you’ll see from Aetherwing moving into the 2025–26 season and beyond.
Crunchyroll Joins Aetherwing as New Media Partner
Crunchyroll signs on as Aetherwing’s new Media Partner, replacing longtime sponsor DeWalt in a major brand shift for the 2025–26 season.
Aetherwing eMotorsports is proud to announce a major new partnership heading into the 2025–26 season — Crunchyroll has officially joined the team as our Entertainment & Media Partner, replacing DeWalt in one of the largest brand shifts in team history.
The agreement brings a brighter cultural identity to the organization, aligning Aetherwing with one of the most recognizable entertainment brands in the world. This partnership will extend across multiple leagues including the Roblox Kmart Cup Series, NRRS Town Fair Cup, and UARL divisions.
Crunchyroll branding will begin appearing on team assets immediately, expanding into car liveries, media content, event promotions, and team marketing throughout the winter and spring months.
This move marks the end of Aetherwing’s relationship with DeWalt, which originally entered the team during its BellSouth eMotorsports period. Aetherwing begins a new chapter with a sponsor whose creative energy closely matches the team’s expanding esports-inspired identity.
More updates on liveries, reveal dates, and special tie-in events will be shared soon.
Kmart Cup Series Season Officially Begins
The 2025–26 Kmart Cup Series is underway, marking the first full season under the Aetherwing banner.
The green flag has dropped on the 2025–26 Roblox Kmart Cup Series.
This marks the first full season where Aetherwing eMotorsports appears as a unified team brand, with multiple entries on the grid and a deep bench of talent.
Expect:
Multiple primary and special liveries throughout the season
Increased coordination between teammates in the draft
Aggressive but calculated pushes for stage and race wins
The journey starts at Daytona and runs all the way through the championship rounds — and Aetherwing plans to be a factor the whole way.